Nima Yassini

CEO and Founder of New Republique

Nima is an experienced CEO with over 20 years experience in digital marketing and advertising across the globe, holding prominent roles at JWT London, and BMC media. His areas of specialisation include experimentation, CRO, eCommerce, digital transformation, digital strategy and user experience design.

Nima is currently the CEO and co-founder of New Republique, an award winning optimisation consultancy specialising in UX, experimentation, CRO and personalisation, helping businesses dramatically improve their digital performance. New Republique clients include Australia’s biggest brands like Qantas, BMW, HSBC, VW, Subaru, Kogan, Chemist Warehouse, ZIP, P&O cruises, HCF, Xe and many more.